Copywriting

RESEARCH CHAIR ON GAMBLING // WEBSITE

Presenting the Chair’s last project

I developed the CHANCE Collaboratory’s website content in close collaboration with Concordia University’s web team, ensuring clear and engaging communication for the project.

/ 2025


HERMES // WEBSITE

Continuous website optimization

I am constantly working to redesign and update the Hermes website to provide clear content, smooth navigation, and an experience that accurately reflects the organization’s identity and values.

November 2024 – Ongoing


IN-RGY // WEBSITE

A professional yet friendly tone

This Montreal-based IT company wanted to revamp the tone of its website as part of a complete overhaul. I worked with the team to rewrite all the site’s texts in French and English.

/2023


LE WAGON // EMAIL

Campus visit and open-house invitation

I’ve written email campaigns for a tech BootCamp school to announce their new campus visit and open house, creating engaging content to drive participation.

/2023


SHAWARMAZ // ONE PAGE

New restaurant announcement

The Shawarmaz restaurant chain entrusted me with writing the profile of their new Montreal restaurant.

Here, I’ve made a point of keeping the same tone and vocabulary as the profiles for the other establishments.

Text written in French and English.

/2023


AXXEL HR // COMPLETE MESSAGE REDESIGN

Axxel HR, starting out on a sound footing

The descriptions of Axxel RH’s services lacked clarity. I reworked all twenty or so pages of the website to optimize SEO and present the company’s services with a fresh eye.

Texts written in French and English.

/2023


VIEUX-MONTRÉAL SDC // MERCHANT DIRECTORY

Updating hundreds of online profiles

The Lebon Trait d’union agency called on my services to support their mandate with the SDC Vieux-Montréal, an organization representing the business community in the city’s historic district.

For several months, I updated the profiles of hundreds of online businesses. I verified their online information and adapted texts to highlight their brand identity.

Texts written in French and English.

/2022